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2024.06.24 Start of the AUTUMN WINTER 2024/25 Season

The AUTUMN WINTER 2024/25 season will start at BAO BAO ISSEY MIYAKE stores in Japan on Monday, July 1.

BEAM

“COMBINATION” Vol.2

Blending, layering, and scattering.

Triangular pieces are assembled to form a unit,
creating bags as three-dimensional shapes.

A new perspective of “COMBINATION” has arrived,
as one of the charms of BAO BAO ISSEY MIYAKE.

Expressions are created by layering lines and planes.
Colors are blended within each piece.
Triangles are randomly scattered.

Colorful and unique products emerge from each new combination.
Please enjoy the possibilities of combinations that continue to deepen.

BEAM

BEAM

The BEAM series is characterized by its pattern that was created by superimposing lines. The series was named after the moiré phenomenon generated by an electron beam. The contrast between the lines creates an optical illusion, making the letters of the brand name BAO BAO appear on top.

Lineup (number of styles): Tote Bag (1), Handbag (1)
Colors: Multicolored, Monotone

BEAM

The BEAM short film is now available for viewing. Abstract shapes and lines dance to the rhythmic music to create a moiré-like pattern. that comes together to reveal “BAO BAO” on the bag. Please enjoy the changing dynamic print that appears like an optical illusion.

Our official Instagram account provides the latest visuals and information from the brand. Please check it out.

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